- About us

Explaining Environmental Quality Clearly Is Part of What Cleanliness Means

Drawing on EU regulatory frameworks, AA Clean Label works to transform environmental quality from a vague perception into understandable testing parameters, assessment criteria, certification scope, and management information.

- Why we built this

Creating a Clear Connection Between Professional Testing and Everyday Understanding

People live, work, study, shop, and rest in many different spaces every day, yet appearance and the senses alone cannot readily explain the air and water they actually encounter.

A space may look clean but still require an understanding of ventilation, airborne particles, volatile substances associated with fit-outs, or point-of-use water. A test report may contain many numbers, while users remain unsure which room, which tap, or which point in time those numbers represent.

AA Clean Label therefore established the AA IEQ Clean Label to help turn professional information into a language of environmental quality that general users can understand correctly.


— Which space was tested?

— Why were these parameters selected?

— Where were the samples and data obtained?

— Which methods and assessment criteria were used?

— What scope can the results represent?

— How is the information recorded, updated, and managed?


- What we do

Supporting Sustainable Development by Giving Every Environmental-Quality Claim a Defined Scope and Scientific Basis

We consider more than whether a value meets a requirement. We also consider how the data were produced, how the results are explained, and how quality is managed over time.


01

Establish a Measurable Certification Scope

Each certification corresponds to clearly identified premises, floors, rooms, areas, equipment, or point-of-use water locations. Results from a limited area are not used to represent every untested space.


02

Identify and Track Air- and Water-Quality Information

Explain indoor air, water for everyday use, drinking water, and water used in beverages according to their use, testing methods, and applicable standards.


03

Make the Assessment Basis Traceable

Identify the titles, source types, versions, and applicable scope of regulations, methods, health guidelines, and building frameworks.


04


Translate Professional Content into Understandable Language

Use certification and data as a scientific basis to help general users understand how environmental quality is assessed. Necessary limitations are not omitted, and technical terminology is not allowed to replace a clear explanation.


05

Promote Continuous Management

A single test reflects conditions at a specific time and under specific circumstances. Records, retesting, improvements, and continuous management remain necessary.


- Working principles

Science, Responsibility, Transparency, and Improvement

Science

Sampling, measurement, analysis, and interpretation are selected according to the objective, pollutant, and conditions of use. Scientific practice also includes location, time, conditions, quality control, and the limitations of the results.

Responsibility

We focus on the environment that users actually encounter. Results from one space, one water point, or one set of environmental data are not extended into a guarantee covering the entire premises or an individual’s health.

Transparency

We clearly identify the certification scope, testing content, assessment basis, dates, and limitations. Where information is insufficient or cannot be included, that is stated clearly.

Improvement

Continuous management replaces one-time claims of safety. Records are used to identify changes and support subsequent maintenance and improvement.

- How information is built

How Certification Information Is Established


01

First Confirm Local Requirements
Regulations in force and requirements of competent authorities provide an essential foundation. International sources provide additional context and do not replace local regulations.


02

Understand How the Space Is Used
Understand the users, operating times, equipment, ventilation, water storage, and patterns of water use, then plan appropriate testing content.


03

Define the Certification Boundaries
Confirm the floors, rooms, areas, main and branch pipework, air-sampling points, taps, and equipment included in certification.


04

Select Appropriate Methods
Use on-site measurement, air sampling, water-sample collection, or laboratory analysis according to the parameter, and record the necessary conditions.


05

Organise and Interpret the Data
Compare the results with applicable regulations, method standards, and formal certification requirements, and understand them within the corresponding time and spatial scope.


06

Present and Update the Information
Explain the scope, content, date, and status, and conduct retesting, updates, or improvement tracking according to the formal scheme.


- What we hope to change

Creating a Shared Language for Environmental Quality


01

Help Users Understand What the Label Represents

In addition to recognising the label itself, users should understand the applicable regulatory basis, where and what was tested, which scientific standards were used, and whether the information remains current.

02

Give Managers a Shared Language

Describe environmental quality through scope, data, methods, and records, rather than relying only on vague descriptions such as “very clean” or “very safe.”

03

Make Clean Environments Clearly Identifiable

Enable environmental-quality audit items to be recognised and understood more easily.

04

Make Improvement Part of the Scheme

Continue observing, maintaining, and updating conditions before, during, and after certification.

- CERTIFICATION BOUNDARIES

The AA IEQ Clean Label Has Defined Limitations

Clearly explaining what the AA IEQ Clean Label does not represent is part of our responsibility to provide accurate information.


X‍ ‍A comprehensive guarantee against every environmental and personal health risk


X‍ Proof of absolute safety, permanent safety, or zero risk


X Confirmation that every parameter not included in testing is free from problems


X‍ A replacement for statutory documents issued or endorsed by competent government authorities


X‍ A replacement for inspections, maintenance, or management required by law


X‍ A replacement for medical diagnosis or professional medical advice



References to WHO, ISO, ASHRAE, WELL, NSF, and other professional materials mean that the documents are used for purposes such as confirming regulatory applicability, selecting methods, explaining health context, or providing technical reference.